Incase Alloy Collection: A backpack for the digital age

In 2011, people no longer cart books to and fro; instead, they need to transport iPads, iPhones, MacBook Airs, cameras, power adapters, and anything else that runs on batteries. I once spent a two-week period backpacking around Prague and Venice, and during that time my MacBook Pro was mangled, dinged, dented, and beaten to a pulp.  Most backpacks aren’t designed for today’s needs, but that’s where the Alloy Collection differs.

Incase knows my problem, and it looks like they may have come up with a solution for the 21st century digital lifestyle. The Incase Alloy Backpack collection brings with it lined notebook compartments, impact protection, iPad and iPhone pockets, as well as everything else needed in a backpack today. The prices range from $79.95 to $179.95, depending on the size of bag that you’re looking at purchasing. Personally, I’m leaning towards buying the Alloy Backpack at $129.95, that is, once the collection is available to the purchasing public.

What do you use to carry about your electronic loot these days? My Dakine bag from 2001 is on its last leg at this point. I’m not kidding—the zipper is held together by a bobby pin.  It’s not a pretty sight.  I’ve scratch more electronics in that bag than I care to publicy admit.

Joshua is the Content Marketing Manager at BuySellAds. He’s also the founder of And since all that doesn’t quite give him enough content to wrangle, he’s also a technology journalist in his spare time, with bylines at PCWorld, Macworld… Full Bio