Kids want Apple for Christmas

Not too long ago we saw stuffed toys, or board games and other typical toys at the top of kids’ Christmas wish lists. Not this year. In a recent survey from Duracell Toy Report, the top items kids want all come from Apple.

The list of the top ten was as follows:

  1. iPhone 4 (14%)
  2. iPod touch (13%)
  3. iPad (12%)
  4. Kinect for Xbox (6%)
  5. Zhu Zhu Pet Hamsters / Kung Zhu Hamsters (5%)
  6. Flip Video Camera (4%)
  7. Toy Story 3 Jet Pack Buzz Lightyear (4%)
  8. PlayStation Move (4%)
  9. LEGO Harry Potter Years 1-4 Video Game (3%)
  10. Barbie Video Girl (3%)

Also noted in the report was the gap between traditional ‘girl’s’ and ‘boy’s’ toys getting smaller with gender neutral gadgets taking their place.

The Flip video camera was also on the list, which was interesting to see as the switch from consumers of digital content to creators seems to be starting at a young age. Although this survey was conducted in the UK, I wonder if it is echoed in other countries. If we look at UK prices though, for a Sim free iPhone 4 at £499, I wonder if there will be a lot of kids this year not getting their number one choice.

The report also states that the average amount of loot kids get is around the £150 marker, so looking at the list, the top 4 will all be out of bounds.

Will your kids be satisfied or disappointed with a “Tickle-me-Elmo”?

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Chatty Canadian in the UK. Dancing queen in my head. Digital Communications Lecturer. Mac computer fan. Mac makeup fan. iOS developer. Popcorn eater. Was producer & host of quirky app review show Apps & Hats.