iTunes in the Cloud, it’s a real thing

It’s here. Buy a song on one device, and it can be downloaded on any or all or you iTunes-equipped devices. And Jobs is proud of it:

“This is the first time you’ve seen this in the music industry. Multiple downloads to different devices for no charge.”

From any device, you can see your entire iTunes purchase history and selectively download previous purchases at no additional charge. Thus ends the buy-on-iphone/sync-to-iTunes/copy-to-iPad cycle.

iOS devices (and presumably desktops as well) have the option to automatically download new purchases.

As of now, it looks like it’s only music purchased from iTunes.
Downloads look to be an unparalleled high-quality 256k AAC and can be downloaded to up to 10 devices. And, like the rest of iCloud, it’s free.

Photo Credit: this is my next…

Paul Skidmore is an independent filmmaker in Tennessee. When not producing/directing films through parabolos, he helps out other professional and independent productions by using the latest mobile and digital techniques to streamline production workflows and free the artists to create.… Full Bio