Intuitive, inspiring, groundbreaking, powerful, the future, magic.

The new iPad 2 commercial shows once again how Apple thinks about its newest post-PC device. The technology clearly stands in the background. It’s the unique user experience that makes it the revolutionary device that it is. These recent commercials don’t state much (if anything) about the iPad’s inner life, but instead they lay the focus on its many possible uses. From a child’s bedroom to the desk of a company’s CEO, the iPad fits in every situation you want it to fit in.

And “it’s just getting started.”