Samsung Electronics North America just announced today that it will be donating $3 million to help residents on the East Coast who were affected by Hurricane Sandy. Samsung has pledged $3 million to the American Red Cross through ABC Television’s “Day of Giving.”
The company will match viewer donations dollar-for-dollar, up to $3 million. Samsung is also matching employee donations to help with the rebuilding and recovery efforts after the devastating consequences of Hurricane Sandy.
Y.K. Kim, President and CEO of Samsung Electronics North America, said, “New Jersey has been home to Samsung’s U.S. headquarters since we established our business here in 1982 and our region has been the hardest hit by this disaster. Samsung’s first priority has been to ensure the safety and security of our U.S. employees and their families. Now it is important that we provide assistance to our neighbors.”
Samsung is looking to provide help to the relief efforts in the coming weeks and months and their cash donations will provide immediate and direct assistance to those who have the greatest need.
