Grant Brünner, August 8, 2012
This latest ad from Apple shows off why the iPad is so great. Reading, tweeting, video conferencing, creating charts, credit card processing, recipe management, video streaming, gaming, listening to music, and photo editing are all shown in this 30 second commercial.
In stark contrast to the snark-filled get a Mac ads or the bizarre new Genius ads, Apple’s demo commercials are always classy and very persuasive. For people that have never used an iPad before, this is a very good selection of potential uses. In fact, I have personally used my iPad to perform every single task in this commercial. The selection of features is incredibly smart. We’re not talking about niche tasks here. Apple is showing how, for most people, the iPad is the perfect computer. Truth be told, the best three computers I have ever owned are my third gen iPad, iPad 2, and first gen iPad.
What do you think? Are the demo-style commercials convincing? Do you prefer these to the Genius commercials? Take a moment to let your voice be heard by commenting below this post. We use LiveFyre as a comment engine, so it’s never been easier to have a conversation.Follow @macgasm